Course Dates:
25 – 31 March 2012
Who should attend this course?
This course is for marketing managers operating at a high level in international companies, companies with a global client base and companies who have international joint ventures, or multinational teams who need to work together. Members of these teams will also find this course very useful.
Course Type:
Group course with maximum 6 people.
Language Level:
Intermediate
Course Timetable:
9.00 – 17.30 with the usual Trebinshun House breaks. There will be a full social programme every evening.
Course Content:
Marketing strategy, current trends in marketing, presenting ideas, planning campaigns on a global, national or regional basis, analysing and evaluating marketing campaigns, up to the minute case studies, the language of persuasion, marketing specific vocabulary.
Outcomes
Increased fluency and confidence in English
Increased effectiveness in meetings
Increased awareness of current trends and new advertising media
Improved ability to present ideas, strategies in English
Improved discursive skills
Extended marketing vocabulary
Increased ability to plan and evaluate marketing strategies in English
Course Price: £1535.00 per week
